First and foremost, we're Maine's premier statewide multi-media business news organization. Every two weeks, we publish Mainebiz that delivers news and opinion from Maine's business community to readers from Fort Kent to Kittery. Smart, informed, engaging, irreverent — that's why readers turn to Mainebiz to find out what makes the state's business scene tick. At Mainebiz, we make Maine's business our business.
In addition to the bi-weekly Mainebiz, we publish four annual publications as part of our Business Resource Library: Fact Book, Book of Lists, Golf Guide and Meeting & Event Planning Guide.
Every business day, The Daily is emailed to subscribers across the state with the day’s happening business news items. Other enews products include the weekly Portlandbiz and Bangorbiz. You can also follow Mainebiz on Twitter, and join our groups on LinkedIn and Facebook.
For online reading and research, there’s Mainebiz online at www.mainebiz.biz. Also online you can watch segments from our television show, Mainebiz Sunday, which is aired on the local NBC affiliates Channel 6 in Portland, Channel 2 in Bangor, every Sunday after “Meet the Press.” Online you’ll also find information about upcoming Mainebiz events that include Business Leaders of the Year, Women to Watch, The Next List and our half day conference, Powering Up Maine.
We’ve attracted an audience of business decision makers, people who are managing businesses large and small. More than 92% of Mainebiz readers are the senior executive in their organization. This makes our readers an ideal target market for business-to-business products and services.
| Chief executive • 57.7% Chairman, CEO, President, Owner, Partner, COO | |||||||
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![]() | Senior executive • 8.5% Executive Vice President, Vice President, Comptroller, Treasurer, CFO | ||||||
| Manager • 24.4% General, Departmental and Divisional Manager, Director, Supervisor | |||||||
| Professional • 2.0% Physician, Attorney, CPA | |||||||
| Other business titles • 7.6% | |||||||
| Source: Mainebiz Reader Survey, Strategic Marketing Services, April 2004. | |||||||
In addition to being the key decision makers in their organizations, our readers are also well-educated and highly affluent, characteristics that make them an ideal audience for the marketing of high-end products and services.
| Gender | 72% male / 28% female |
| Median age | 49.5 |
| 4-Year college degree or more | 72% |
| Median household income | $125,000 |
| Home ownership | 93.3% |
| Median value of home | $225,000 |
| Own a second or vacation home | 35.8% |