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Marketing & Media

Portland sustainability startup wins $100,000 investment in pitch competition

Rapport, a Portland startup that develops software for businesses to track sustainability metrics, won a $100,000 investment from AOL founder Steve Case's investment company during a pitch...

Startups announced for AOL's Steve Case pitch competition in Portland

AOL founder Steve Case's investment company, Revolution, announced on Tuesday the eight Maine startups that will compete for a $100,000 investment during the company's upcoming pitch competition tour.

Co-working space slated to open in Westbrook in November

Paul Koenig |

A marketing professional in Westbrook is planning to open a co-working space in 1,800 square feet of the historic Dana Warp Mill.

Build an effective online media room in 10 steps

Nancy Marshall |

Anytime journalists are looking for information on your company, they will inevitably start by looking at your website. If you have a tab for "Media Room" or "Press...

Use your most valuable asset — your contact list

Nancy Marshall |

Ask any seasoned business leader to reveal the secrets to success, and one of the first things he or she will mention is a strong contact list.

How to effectively market your company

Linda Varrell |

With a shift in demographics and an improving economy, deal flow is on the rise. In 2014, there were more than 40,000 deals, the New York Times reported early this year. However, this...

Sun Journal publisher dies at 81

James Costello Sr., the leader of the Sun Journal newspaper's parent company, died on Thursday at the age of 81.

Maine Startup & Create Week: Social media becomes hub for food distribution

Lori Valigra |

Social media platforms are opening up new markets for farmers, providing traceability for food, helping identify surplus food for redistribution and giving consumers a forum to learn more about...

Falmouth firm buys Florida 'secret shopper' group

A subsidiary of Falmouth marketing firm TideSmart Global has acquired a Florida-based hospitality consulting group that uses “secret shoppers” to gather real-time data for consumer brands.

New owner of MaineToday Media completes acquisition, rehires majority of employees

Dylan Martin |

Camden media executive Reade Brower has completed the acquisition of MaineToday Media, bringing with him a majority of the employees who worked under the previous owner.