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HOW TO`S

How to create the aura of an icon

Doug Packard |

Becoming "iconic" means leaving a legacy to those you care about — where your actions and your beliefs serve as a model for how to conduct a life. You don't have to walk...

How to protect your business against cybercrime

Jeff Lind |

The staggering increase in data breach and cybercrime events for large and small businesses is costing billions of dollars in preventive and recovery measures. These malicious events have...

How to get to know lawmakers and let them know your industry matters

Andrea Cianchette Maker |

While people debate the original source of the quote, "No man's life, liberty or property are safe while the Legislature is in session," as either Judge Gideon J. Tucker, in...

Manage bad news and stem morale issues

Jim Milliken |

I had botched it — badly. Unmistakably. An assignment had gone well, and it was obvious the organization could use further help.

Keep independent contractors independent

Eric J. Uhl |

"Contract laborers," "freelancers," "casual workers," "contract employees" — all fall under the category of independent contractors.

Delegate, communicate and manage more effectively

Jim Milliken |

It's the unlovely little secret of many organizations. It's the universal challenge facing those responsible for the work of others. It's the sand in the gears of group productivity.

Get the most out of your trade shows and exhibits

Vicki Hennin |

Every year, Diversified Communications brings qualified buyers to meet with thousands of companies at our trade shows. Over and over again, we find that our exhibitors who have the most...

Climb the relationship pyramid with your customers

Doug Packard |

The idea of forming joint planning relationships with customers scares many business leaders. Whether they've been burned by past customer relationships or simply view customers as...

Protect your organization from whistleblower claims

Katy Rand |

Between the controversial Dodd-Frank rules and Sarbanes Oxley, whistleblowing has become a subject of public interest and media attention in recent years. While some laws (and...

Cut energy costs with new construction materials and ideas

DAVE THOMAS |

With ever-increasing energy costs claiming larger shares of overhead and operations expenses, building owners benefit greatly from adopting new methods for conserving resources. Here are...

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