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Cracking the code | QR codes gain ground in the battle for consumers' attention

Been noticing those black and white pixelated boxes in advertisements, on posters, doorways and even adorning your morning cereal box? Quick Response codes, or QR codes for short, are a type of matrix barcode that directs users to a specific webpage when scanned, usually via a smartphone.
While they aren't quite considered mainstream yet, QR code usage and popularity are on the rise. In June of this year, 14 million mobile users in the United Sta ...

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