October 26, 2015
Rinck Advertising brings on CEO's father, a Mad Men-era adman
Rinck Advertising in Auburn has brought on CEO Peter Rinck’s father, a veteran Mad Men-era advertising executive, as a chief inspiration officer.
In an Adweek interview last week, Rinck’s father, Larry Rinck, 94, said he’ll be reviewing the company’s work remotely and providing feedback.
Larry Rinck, who led advertising for the famous S&H Green Stamps in the 1960s and '70s, told Adweek that one of the biggest differences in the advertising world now is the shift from face-to-face meetings to email and phone and Internet presentations.
With the arrival of the elder Rinck, the advertising agency gave the staff page of its website a Mad Men-era makeover with vintage-looking photos of the staff members.
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