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May 2, 2024

Aroma Joe's promotes COO to president, eliminates CEO position

Scarborough-based coffee shop chain Aroma Joe’s has restructured its management team, giving COO Dave Tucci the additional role of president.

Loren Goodridge seated in an Aroma Joe's coffee house
File Photo / Tim Greenway
Loren Goodridge

CEO Loren Goodridge, who is also a franchisee of 11 Aroma Joe's locations and a shareholder in the parent company, will transition from the chief executive role, according to a news release. 

He plans to focus on his franchisee and shareholder duties, as well as working as a development agent for the business. He is also now a managing member of the company's board.

Aroma Joe's does not plan to have a CEO at this time, the news release said.

Goodridge joined Aroma Joe’s Franchising LLC in 2012 and became the first franchisee for the brand in 2013 before being appointed CEO in 2018.

“Working with the founders of Aroma Joe’s to build and expand this brand for the past 12 years — and reaching the amazing milestone of 100 locations in 2023 — has been an amazing accomplishment,” said Goodridge. "The brand truly spreads positivity in every community, and I look forward to being a continued part of this growth.”

About Dave Tucci 

Tucci joined Aroma Joe’s in January 2021 as the franchise development and operations director. In January 2022, he transitioned to the role of chief operating officer. 

Photo / Courtesy, Aroma Joe's
Dave Tucci, COO at Aroma Joe's, has taken on the added role of president.

Previously, Tucci was the development agent for Firehouse Subs in Rhode Island, Connecticut, Massachusetts, New York, New Hampshire and Maine. 

Tucci has also held leadership roles at various Maine companies, including Portland Pie Co., Shipyard Brewing Co., and The Rooms, a Portland restaurant group that consists of the Grill Room, Corner Room and the Front Room.

In addition, he is a licensed commercial real estate and business broker. 

“This is an exciting time at Aroma Joe’s Franchising as we position ourselves for our next phase of growth,” said Tucci. “Over the last year of shadowing Loren, I’ve learned from the best and am ready to chart a path of continued future expansion.”

Aroma Joe’s was founded in East Rochester, N.H., in 2000 and operates in Connecticut, Florida, Maine, Massachusetts, New Hampshire, New York, Pennsylvania and Rhode Island. The company has 114 locations. 

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