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Updated: April 13, 2023

Day’s Jewelers leases larger HQ in Waterville

building cars road Courtesy / The Boulos Co. Day’s Jewelers will relocate to 10,972 square feet of space at 21 College Ave. in Waterville this summer.
By Peter Van Allen

After over 20 years in downtown Waterville, Day’s Jewelers’ corporate office is planning a move to larger quarters in the same city.

The corporate office has long been located above the Waterville store at 88 Main St. With the office’s lease up for renewal in May, and an expanding corporate team looking to grow, the company embarked on a mission to find a new location that would accommodate an increasing number of staff members.

After considering several alternative locations that even included purchasing a site, the Boulos Co. stepped in with a solution.

An opportunity arose when the Elm, an event center at 21 College Ave. decided to close its doors. That left the location’s 10,972 square feet of space available. Day’s Jewelers leased the space to build out its new corporate office as an efficient workplace.

“Day's Jewelers is the kind of high-quality tenant I strive to locate in my properties,” said landlord Bill Mitchell. “I’ve known the owners for many years and have always been impressed with their strategic vision and execution of their business plan to achieve success as a jewelry retailer.”

Day’s was founded in Portland in 1914 by the Davidson family.

In 1988, the remaining family members were ready to retire and found successors when Jeff and Kathy Corey, along with Jim Corey and another partner, bought the company.

Day's Jewelers
File photo / Brian Peterson
In 2019 Day’s Jewelers was the Renys Large Business Award Winner of the Institute for Family-Owned Business’s 20th annual Maine Family Business Awards. Pictured from left are Jeff Corey, Kathy Corey and Joe Corey.

Jeff and Kathy Corey retired in 2021 and the company was sold to its employees under an employee stock ownership program.

“This is a significant opportunity for our employee-owned company,” Day’s president, Joe Corey, said of the move. “It sets us up for future growth while allowing us to stay in Waterville, which has supported us for so many years.”

The Boulos Co.’s Cameron Foster and Craig Young represented Day’s Jewelers in leasing the space from BVB Investments LLC.

Day's will work with Maine Design + Build in Augusta to optimize the environment for its offices, which are expected to open this summer.

The company employs about 140 people in Maine and New Hampshire and has eight physical store locations as well as an e-commerce website. 

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