November 17, 2016
New Balance tries to sidestep controversy
Courtesy / Flickr, Sandy Dover
New Balance is attempting to quell the concerns of many on social media that are concerned about the claim by a white-supremacist group that the company manufactures the "official shoe of white people."
New Balance, which has three factories in Maine, continued to defend itself after a wave of criticism, the Washington Post reported.
After praising President-elect Donald Trump for his promise to repeal the Trans-Pacific Partnership, the company dealt with a social media backlash and people posting videos burning their New Balance sneakers. A white-supremacist group declared New Balance the “official shoes of white people.”
New Balance told The Associated Press late Monday it ‘‘does not tolerate bigotry or hate in any form.”’
Boston-based New Balance has factories in Norridgewock, Skowhegan and Norway.
Photo: Sandy Dover/Flickr
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